Managing your social media campaigns
We have found a fantastic free online tool for helping us manage our social media campaigns is Hootsuite. We are able to manage our Facebook Page, Twitter and LinkedIn accounts via this site. Even better, is the fact that we can manage multiple accounts which is great news when managing personal, company and client accounts.
The site allows us to prepare our marketing campaign and prep all the Tweets and Posts to go out at scheduled times and dates.
We are able to set up a team of people who can manage the one account. For example our insilicoTM Facebook Page is managed by both 2 of our team. Naomi also has access to Paul’s personal Twitter, Facebook and LinkedIn accounts so she can post business related comments on his behalf.
The site has been invaluable as we set our monthly campaign up and sit back and let Hootsuite do the rest. It is an easy way to ensure that our pages are constantly updated.
