eNewsletters

eNewsletters are the best way to stay in touch with your client base. Also known as email marketing or email newsletters, eNewsletters allow you to share the latest news, special offers, competitions and information about your business and your industry.

Our system allows you to track users’ behaviour when they click through your newsletter onto your site and allows you to target your marketing more effectively as well as measuring ROI (return on investment).

When you want to create and send an email newsletter all you have to do is fill in the text in the email newsletter template that we have created for you, or send us the text and we will send and manage your email newsletter campaign.

At insilico^TM we will set up your email newsletter account and design your custom email newsletter template to reflect your existing branding. Our templates are so simple to use that anyone with experience with Microsoft Word can write your email newsletter. You can manage your email newsletter campaigns or we will manage them for you. You will love being able to communicate regularly with your business contacts, quickly and easily.

We can also create links in your website to allow your customers to subscribe to you email newsletter and even specify to be on different types of lists for email announcements, email updates and direct email campaigns. Our email newsletter system uses confirmed opt-in method to prevent malicious behaviour. The email newsletter system tracks full statistics with each email marketing campaign including views/opens, and clicks on each link. These statistics can be drilled down to individual subscribers