Do You Know How Many People Visit Your Website?
You have a website – great! But do you know how effective it is? Do you know:
- How many people visit your website?
- How long they stay on your site?
- Which pages are the most viewed?
- How people are finding your website?
If you are not able to answer any of the above questions, then you can’t be sure that your website is working for you.
Google Analytic reports are able to provide you with all this information and more. These reports are emailed to you each week and provide statistics on how many people have visited your site, what country they are from and how they found your site eg via a Google search or via a link from another website.
The reports also provide your Bounce Rate. This is the percentage of users the left your site after seeing just one page. This means they probably didn’t find what they wanted.
Another useful section of this report is the list of keywords that were used to find your website. If you notice that you keep being found via names for products or services that you don’t provide, you may consider expanding your services to capture this section of the market.
If you are not currently receiving a weekly traffic report on your website, contact the team at insilicoTM on 9200 4431 or admin@insilico.com.au to arrange for this to be set up for you.
